Senior Software Engineer React Native Jobs in Noida

JOB Title: QA ENGINEER & TECHNICAL SUPPORT

Location: Noida, Sector 63 (On-site)

Experience: 2–4 years

Employment Type: Full-time

Job Summary

We are seeking a versatile and highly skilled individual to join our team as a QA Engineer and Technical Support professional. This role combines technical expertise in software quality assurance, particularly automation testing, with strong client-facing and project coordination abilities. The successful candidate will help ensure the quality of our software applications while serving as a primary contact for clients, managing their needs, and facilitating effective communication between clients and development teams.

Key Responsibilities

Software Quality Assurance and Automation

• Develop and enforce a robust automated software quality engineering strategy, including practices and processes that ensure consistent application quality.

• Design, develop, and maintain automated test scripts and frameworks, collaborating closely with project and business teams to improve system effectiveness and efficiency.

• Lead and manage project quality through effective quality engineering practices, ensuring deliverables meet agreed timelines, cost expectations, and quality standards.

• Provide hands-on leadership throughout the QA lifecycle, supporting both manual and automated testing in an Agile environment.

• Estimate testing effort for low- and medium-complexity applications and maintain a comprehensive test coverage matrix.

• Define automation test strategies and test plans for different applications, taking business needs and return on investment (ROI) into account.

• Identify appropriate device coverage for applications.

Client and Technical Support

• Serve as the first point of contact for customer concerns related to technical issues, advocate for customers, and communicate their needs to internal developers.

• Respond to and resolve technical inquiries promptly in accordance with established service-level agreement (SLA) guidelines.

• Stay aware of customer business priorities and key events, providing proactive issue-status updates to relevant stakeholders.

• Record and document customer issues according to established processes; troubleshoot and qualify cases before escalating them to developers.

• Troubleshoot implementation problems and investigate complex issues that require in-depth evaluation and problem-solving skills.

• Collaborate with internal teams to learn new concepts, resolve complex issues, and occasionally lead knowledge-sharing sessions.

• Reproduce customer-reported issues using available documentation, knowledge bases, community resources, and peer support.

Team Leadership and Collaboration

• Guide and oversee a small team of 3–6 people throughout the software development life cycle (SDLC), from test-case creation through test closure.

• Demonstrate expertise in defect management, including defining and improving defect documentation and the TAR lifecycle process.

• Ensure the team follows established defect-management and other quality processes.

• Mentor and coach team members to support their professional growth.

• Collaborate with development teams to explain client issues and help identify actionable solutions.

Qualifications

• Bachelor’s degree in Computer Science, Information Technology (IT), or a related field.

• Proficiency in both manual testing and hands-on automated testing.

• Experience with Agile/Scrum and Waterfall software development life cycle methodologies.

• 2–4 years of well-rounded quality assurance testing experience.

• At least 1 year of technical support or technical consulting experience.

• Strong organizational skills, with the ability to multitask and prioritize requirements.

• Excellent written and verbal communication skills and the ability to collaborate effectively with cross-functional teams.

• Preferred: At least 1 year of experience using AI tools.

JOB Title: SENIOR SEO EXECUTIVE – ON-PAGE

Experience: 2-5 Years

Location: Noida

Mode:Onsite

Job Summary

We are looking for a Senior SEO Executive – On-Page Focus to take ownership of on-page, content, and technical SEO across multiple client projects. This role requires hands-on experience in website audits, content optimization, generative engine optimization (GEO), Core Web Vitals, and GA4/GSC analysis, along with the ability to guide and review off-page work executed by a separate team.

The ideal candidate is execution-driven, data-oriented, and capable of translating SEO insights into clear action plans for content writers, developers, and off-page executives.

Roles and Responsibilities

On-Page and Content SEO

• Own on-page SEO strategy and execution for 15–25 client projects simultaneously.

• Perform detailed on-page audits covering content, meta tags, headings, internal linking, and URL structure.

• Optimize content based on search intent, SERP analysis, and competitor content gaps.

• Improve click-through rates (CTR) using Google Search Console data, including titles, meta descriptions, and structured content.

• Address thin content, duplicate content, keyword cannibalization, and content hierarchy issues.

• Plan and implement topic clusters and internal linking strategies.

• Apply local on-page SEO principles, including NAP consistency and location pages.

• Use AI-assisted content optimization tools while following Google guidelines.

Technical SEO

• Address crawlability and indexing issues involving robots.txt, XML sitemaps, canonical tags, and redirects.

• Monitor and improve Core Web Vitals (LCP, CLS, and INP) in coordination with developers.

• Conduct technical audits using Screaming Frog, Google Search Console, PageSpeed Insights, SE Ranking, and similar tools.

• Ensure SEO best practices are followed during website changes, migrations, and new page launches.

Analytics and Reporting

• Set up and analyze GA4, Google Search Console (GSC), and Google Tag Manager (GTM) events.

• Track organic performance, landing-page metrics, and conversion data.

• Use performance data to prioritize optimization tasks and measure impact.

Off-Page Coordination (Oversight Only)

• Guide off-page teams on anchor-text strategy, link-quality standards, and page-level link priorities.

• Review off-page deliverables for alignment with SEO strategy; direct backlink execution is not required.

Collaboration and Ownership

• Collaborate closely with content writers, developers, and project managers.

• Create clear SEO briefs and actionable optimization plans.

• Meet deadlines, maintain quality standards, and drive measurable SEO improvements.

Requirements

• 2–5 years of hands-on on-page and technical SEO experience; agency experience is preferred.

• Strong understanding of search intent, content optimization, technical SEO fundamentals, Core Web Vitals, and page experience.

• Practical experience with GA4, GSC, GTM, Screaming Frog, SEMrush, Ahrefs, and/or SE Ranking.

• Experience optimizing websites across multiple industries.

• Ability to manage high-volume project workloads with a structured approach.

• Good written and verbal communication skills for coordination with content and development teams.

Soft Skills

• Strong written and verbal communication skills.

• Ability to work independently and manage multiple tasks.

• Comfort working collaboratively in a team environment.

Skills and Qualifications

• Bachelor’s degree in Marketing, Computer Science, or a related field; 2–5 years of SEO experience and a strong SEO portfolio are preferred.

• Proven experience as an SEO specialist.

• Strong understanding of Google algorithm updates and SEO best practices.

• Analytical mindset with a focus on practical execution.

• Experience using Google Analytics for SEO analysis.

• Experience with generative engine optimization (GEO), including AI Overviews and AI search tools such as Claude, ChatGPT, Perplexity, and Gemini.

Job Tittle: PPC Executive(Pay per Click)

Experience: 3+ Years

Employment Type: Full-Time

Job Description

We are looking for an experienced PPC Executive to plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms. The ideal candidate should have strong analytical skills and hands-on experience in performance marketing, campaign optimization, and conversion tracking.

Key Responsibilities

• Plan, execute, and manage PPC campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.
• Conduct keyword research, audience targeting, and re-marketing.
• Monitor campaign performance and optimize CTR, CPC, CPA, ROAS, and Quality Score.
• Manage advertising budgets and improve campaign ROI.
• Create ad copies, conduct A/B testing, and optimize landing pages.
• Manage Search, Display, Shopping, Video, and re-marketing campaigns.
• Implement conversion tracking using Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Analyze campaign data and user behavior to improve conversion rates.
• Use AI tools such as ChatGPT and Claude for ad copy creation and landing-page ideas.
• Stay updated on advertising trends, platform policies, and campaign optimization techniques.

Required Skills and Qualifications

• Minimum 3 years of hands-on experience in PPC and performance marketing.
• Strong knowledge of Google Ads and Meta Ads.
• Experience in keyword research, bidding strategies, and campaign optimization.
• Knowledge of GA4, GTM, conversion tracking, and UTM parameters.
• Experience in lead generation or e-commerce advertising campaigns.
• Strong analytical, problem-solving, and communication skills.

Preferred Qualifications

• Google Ads or Meta Ads certification.
• Experience managing multiple client accounts, preferably in a digital marketing agency.
• Knowledge of Google Shopping, programmatic advertising, and AI-driven bidding strategies.