Job Title: Content Writer – Digital Marketing

Experience: 1–3 Years

Location: Surat

Employment Type: Full-Time

Job Summary

We are looking for a skilled Content Writer – Digital Marketing with prior experience or strong knowledge of the stock broking and financial services industry.

The candidate will be responsible for creating engaging, informative, and compliant content across digital platforms to educate clients, strengthen the brand's online presence, and support marketing initiatives.

Roles & Responsibilities

• Create high-quality content for social media, websites, blogs, emailers, brochures, and marketing campaigns.
• Write finance-related content including market updates, investment awareness posts, educational articles, and promotional content.
• Ensure all financial content strictly follows SEBI guidelines and compliance standards.
• Coordinate with the Marketing and Compliance teams before publishing financial content.
• Develop creative content ideas for digital marketing campaigns and brand awareness.
• Manage the content calendar for platforms such as LinkedIn, Instagram, and Facebook.
• Write scripts for videos, reels, and promotional creatives related to financial markets.
• Research market trends, financial news, industry developments, and competitor content.
• Optimize content for SEO and digital reach.
• Assist with digital communication and online branding initiatives.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Finance, Journalism, Communications, or a related field.
• 1–3 years of experience as a content writer, preferably in a stock broking or financial services company.
• Strong knowledge of stock market terminology and SEBI advertising/compliance guidelines.
• Excellent English writing, editing, and proofreading skills.
• Understanding of digital marketing and social media content strategy.
• Ability to simplify complex financial concepts into clear and easy-to-understand content.
• Basic knowledge of SEO and content optimization.
• Creative mindset with strong attention to detail.
• Ability to research and produce accurate, fact-based financial content.

Preferred Skills

• Experience writing financial blogs and market-related articles.
• Knowledge of Canva or basic design coordination.
• Familiarity with compliance approval processes for financial content.
• Understanding of financial markets and digital branding.

Key Traits

• Compliance-oriented approach
• Research-driven writing style
• Strong communication and coordination skills
• Creative and analytical mindset
• Attention to detail
• Ability to meet deadlines

1. Create eye-catching creatives, thumbnails, banners, and other digital marketing assets.
2. Assist in planning, scheduling, and publishing daily content across multiple platforms.
3. Partner with the marketing team to brainstorm creative content ideas and growth strategies.
4. Maintain visual and tone-of-voice consistency across all digital touchpoints.
5. Keep up with the latest social media trends, audio tracks, and algorithm updates.

Required Skills

1. Pursuing or recently completed a degree in Marketing, Mass Media, BMS, BBA or a related field
2. Strong visual design sense and proficiency in Canva, Adobe Photoshop, or similar tools
3. Good written communication skills and content writing ability
4. Understanding of social media platforms (Instagram, LinkedIn, Facebook, YouTube) and current trends
5. Eagerness to learn, creative thinking, and proactive attitude

1. Create and execute comprehensive digital marketing plans to drive brand awareness, engagement, and lead generation.
2. Develop high-quality and engaging content for digital channels, including blog posts, articles, newsletters, social media posts, and videos.
3. Optimize website content and structure for search engines and manage off-page SEO activities (link building, directory submissions, content promotion) to improve visibility and drive traffic.
4. Manage paid search campaigns (SEM) to improve visibility and drive traffic.
5. Design and implement email marketing campaigns, including newsletters, promotional offers, and automated email sequences.
6. Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, and make data-driven recommendations for improvement.

Required Skills

1. Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, SEO tools, social media management tools)
2. Strong understanding of current digital marketing trends and best practices
3. Excellent written and verbal communication skills
4. Creative thinking and problem-solving abilities
5. Ability to analyze data and draw actionable insights
6. Strong project management skills and attention to detail

1. Create and execute comprehensive digital marketing plans to drive brand awareness, engagement, and lead generation.
2. Develop high-quality and engaging content for digital channels, including blog posts, articles, newsletters, social media posts, and videos.
3. Optimize website content and structure for search engines and manage off-page SEO activities (link building, directory submissions, content promotion) to improve visibility and drive traffic.
4. Manage paid search campaigns (SEM) to improve visibility and drive traffic.
5. Design and implement email marketing campaigns, including newsletters, promotional offers, and automated email sequences.
6. Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, and make data-driven recommendations for improvement.

Required Skills

1. Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, SEO tools, social media management tools)
2. Strong understanding of current digital marketing trends and best practices
3. Excellent written and verbal communication skills
4. Creative thinking and problem-solving abilities
5. Ability to analyze data and draw actionable insights
6. Strong project management skills and attention to detail