Job Title : Senior Performance MarketerLocation: Chennai (Work From Office)Experience : 4 + yearsWork Shift: 2:00 PM – 12:00 AM ISTWork Mode: Work From Office only (Hybrid and Remote options are not available) About the RoleWe are looking for a Senior Performance Marketer with 4+ years of experience in a digital marketing agency, specializing in Google Ads and Meta Ads. This role is ideal for someone who has successfully managed high-budget Paid Search campaigns for international B2C clients and enjoys driving measurable business growth through data-driven performance marketing. Key Responsibilities<ul><li>Plan, execute, and optimize high-budget Google Ads campaigns across Search, Performance Max, AI Max, and Shopping.</li><li>Develop and manage Meta Ads campaigns focused on customer acquisition and revenue growth.</li><li>Implement and manage advanced conversion tracking and attribution.</li><li>Own campaign strategy, optimization, reporting, and performance analysis to maximize ROAS and business outcomes.</li><li>Manage multiple international client accounts independently, ensuring exceptional client communication and account management.</li><li>Present campaign insights, recommendations, and performance updates to US and UK clients.</li><li>Identify growth opportunities through PPC, SEM, CRO, and Paid Acquisition strategies.</li><li>Collaborate with internal teams to deliver measurable results and improve campaign performance.</li><li>Mentor junior team members and contribute to building a high-performing performance marketing team.</li></ul>Required Skills &amp; Experience<ul><li>4+ years of Performance Marketing experience in a Digital Marketing Agency.</li><li>Strong hands-on expertise in Google Ads (Search, Performance Max, AI Max, Shopping Campaigns).</li><li>Strong experience with Meta Ads for customer acquisition.</li><li>Experience implementing advanced conversion tracking and attribution.</li><li>Proven success managing high-budget Paid Search campaigns for US and UK B2C clients.</li><li>Excellent client-facing communication and account management skills.</li><li>Experience independently managing multiple international client accounts.</li><li>Strong analytical skills with expertise in:</li><li>PPC</li><li>SEM</li><li>Paid Search</li><li>Paid Acquisition</li><li>Conversion Rate Optimization (CRO)</li><li>ROAS optimization</li><li>Performance reporting</li><li>Good working knowledge of:</li><li>Shopify</li><li>LinkedIn Ads</li><li>TikTok Ads</li><li>Reddit Ads</li><li>Pinterest Ads</li></ul>Preferred Candidate ProfileYou'll be a great fit if you:<ul><li>Have a strong track record of scaling B2C brands through Google Ads and Meta Ads.</li><li>Are comfortable owning strategy as well as execution.</li><li>Thrive in a fast-paced agency environment.</li><li>Enjoy working directly with international clients and solving complex growth challenges.</li></ul>Please Do Not Apply If<ul><li>Your experience is primarily in SEO, Organic Marketing, or Content Marketing.</li><li>You transitioned from SEO into Paid Search with only 1–2 years of Google Ads experience.</li><li>Your experience is predominantly in B2B marketing.</li><li>You have worked primarily in an in-house marketing team.</li><li>Your role has been limited to campaign execution without directly managing or communicating with US or UK clients.</li><li>You have less than 4 years of relevant digital marketing agency experience.</li></ul><h2> </h2>If Google Ads and Meta Ads are your core strengths and you're passionate about scaling international B2C brands through performance marketing, we'd love to hear from you.